Nonprofit
Treetop Trail Welcome Video | Minnesota Zoo
We help nonprofits maximize their organization’s impact through story-driven video that touches the heart to move the mind.
Trusted by NONPROFITS across MINNESOTA
Use video to drive real outcomes for your nonprofit
We’re not only creators, we’re business-savvy. We get clear on the objectives and strategy to ensure your investment pays dividends. Our three-step approach to effective video ensures that any content we create supports your overall marketing strategy.
Create emotional connection with your audience
Drive awareness around your organization's purpose and mission
Raise more donations at events and galas
Share real stories of the impact you create in peoples' lives
What We Do Best
We’re expert storytellers for Nonprofit Video Production
CASE STUDIES
The proof is in our work
Nonprofit Video
How Video Helped Nonprofit WineFest Exceed its Goal by 250%
Our partnership with Blue Key Media has been a wonderful experience. Our event videos have surpassed our expectations and it is clear from our audience’s reaction that the content is truly inspiring. We are so grateful for their vision and execution of beautiful videos to share.
Ashley Lawson
Development Officer, U of M Foundation
Nonprofit Video
Minnesota Nonprofit Cookie Cart Increases Gala Donations by 15%
During each step of the process - from initial conversations about our video needs and goals, to pre-interviews with our youth employees, to filming and editing - Blue Key’s team was intentional, thoughtful, and creative. They highlighted our youth employees and our work beautifully.
Taylor Lubich
Marketing & CSM | Cookie Cart
Nonprofit Video
How Video Storytelling Increased FashionFest's Donations by 43%
Our event videos have surpassed our expectations and it is clear from our audience's reaction that the content is truly inspiring. We are so grateful for their vision and execution of beautiful videos to share the many stories of the University of Minnesota Masonic Children's Hospital
Ashley Lawson
Development Officer | U of M
OUR LATEST NONPROFIT VIDEO PROJECTS
The proof is in our work
We’ve been nationally recognized for our ability to tell great stories.
Our video production process
Our proven process will help you confidently create effective video that makes a difference in your business. Whether you’re new or a seasoned veteran, Blue Key will work with you to unlock the power of video.
1. Discover
We start by discussing your objectives for video to understand how it supports your overall marketing strategy. If you haven’t figured out this part, that’s okay– we’ll help you get there.
2. Design
Based on your objectives and target audience, we lay out the strategy campaign, define core messaging, and craft creative concepts.
3. Plan
We start planning the production after we have fully developed a creative strategy and script you’re happy with. We’ll help take care of all the details to ensure a smooth video shoot.
4. Create
We shoot and edit the video according to our carefully crafted production schedule. We take care of everything along the way, but you’re welcome to participate as much as you’d like.
5. Distribute
Generating a positive ROI for your video campaign depends on placing it in front of the right people. We’ll advise you on the most effective distribution strategy to get the results you’re looking for.
Ready to find out how we can help your business grow with video?
Schedule a 15 minute no-pressure introductory session completely free of charge.
Frequently Asked Questions
Questions we often get asked
How much do you charge for a project?
To be honest, it depends. We work with a variety of budgets, ranging from a few thousand dollars all the way up to $50,000 or more. Our average projects range between $10,000 – $15,000. We’ll work with you to craft a solution that fits within your budget and makes the most of your investment.
What’s the average turnaround time for a project?
Every project is a little different, but a brand video takes 1.5-3 months from start to finish. Pre-production varies between 2-4 weeks, production can be a few days or spread over multiple weeks, and post-production takes between 3-4 weeks to complete. We’ll work with you to create a realistic timeline that we all feel good about.
What kind of videos do you create?
We can create a wide variety of videos depending on your organization’s needs. Our most popular options are feature videos, award videos for galas and events, testimonial videos for sharing real-life stories, and fundraising videos with specific call-to-actions.
Do you travel outside of the Twin Cities area?
Yes! We travel all the time for client work. To Greater Minnesota, a neighboring state like Wisconsin or South Dakota, or even across the country. If there’s a great story that needs to be told, we’ll travel to it!
Do you outsource work to contractors?
About 90% of the work we do is entirely in-house. We have an awesome team of storytellers and creatives that can help bring your project to life. However, we also have a long list of vetted partners we bring in when the timeline or scope demands it. Regardless, you’ll have someone from our team helping throughout the whole process.
Still have questions? Get in touch
